Friday, April 26, 2019
Ideology in Branding Essay Example | Topics and Well Written Essays - 1500 words
Ideology in Branding - Essay ExampleGood ideologies make a moving in enterprise to prosper despite the strong wave of competition in the world of lineage today. Thos reputation highlights how ideology helps in stigmatisation in orchard apple tree and Kentucky Fried Chicken (KFC). Ideology in orchard apple tree Apple fraternity is among the best performing companies in the world. Its brands such as computers, tablets, and mobile phones continue to hulk the market. There is an increase in usage of the Apples increases in the world. The Company enjoys a go along flow of loyal customers from all over the globe. Mobile phones such as iphone, ipad, and ipod push users have a wide range of applications. The secret behind the big leaps of victory in Apple lies in its stigmatization strategy (OGrady, 20085). The sound ideology in branding has propelled the Apple Company to enjoy enduring success in the competitive business environment. Apple business strategies and practices adapts to the ever-changing world. The branding ideologies in Apple Company preserve the core values while stimulating its progress to achieve superior long-term performance. To constrain them strong in the market, Apple manufactures products that suits customer demands and preferences. The branding ideologies constantly changes to fit the peoples lifestyles. The branding ideologists have developed a glossy product with a simple advertisement that captures the attention crossways all ages (OGrady, 200823). ... This has helped the company to monitor and respond to the customers demands. Apple Company considers and cares its consumers. The company demonstrates this through taking the product beyond the basic function. It has transformed its products into a status symbol that accommodates the requirement of the customers (OGrady, 200835). Ideology in cause Brand and Methods The branding ideology helps the Apple Company to compete in very competitive and spirited markets. The participants in the electronic markets include personal computer industries and software, the consumer electronic industry that sells ipod. Other players comprise of digital music distribution through the iTunes, smart phone market with the Apple iphone, and ipad tablet-computing device. Apple Company is in the process of establishing an advertising tool in the presence to its competitor Google in the advertising markets through its Appications business and iAd network. Apple has concentrated in creating innovative products and services that are in line with technological growth for a long time. The Apple Macintosh computer products functions as digital for hub for digital services. These include the Apple ipod, cellular phones, digital video, and cameras. The company has advanced and has incorporate customer experience in their strategies. The company offers harmonised, synchronised, and merged user experience across all its principal products. It uses iCloud as the hub. This is in line with their competence to make exceptional experience through quality user interfaces. The company bases its strategy around this goal with the iTunes, the iPhone with touch screen re-used on iPad. The Apple Apps
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